In Pornic, the Bpifrance Big Tour

In Pornic, the Bpifrance Big Tour

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The festival of French economic dynamism is entering its home straight before the start of the school year and intends to let its visitors benefit from the richness of its 2022 program. In Pornic, support solutions rub shoulders with innovations made in France, like the company Bioret Agri and our partner Urssaf.

Support, the cornerstone of our local entrepreneurs

A partner of the Big Tour from the start, Urssaf is one of the key players in entrepreneurial activity in France. Often little or poorly known to the general public, the social collecting organization intends to take advantage of the visibility offered by its stand on the Big Tour village to meet the actors of the territory and exchange with its different audiences.

Urssaf is an essential key player in business life. It is our network that finances the French social model by collecting social security contributions “explains Estelle Denize, director of communication at Urssaf. She clarifies: We make it our mission to provide our users with the best possible support in their administrative and declarative procedures, in particular by creating services adapted to everyone, whether they are self-employed, self-employed or employers. Urssaf supported 202,686 business creators in their start-up in 2021.

Big Tour: the tour of innovations made in France

In the Pays de la Loire, in Nort-sur-Erdre, the family business Bioret Agri has been innovating in the heart of its territory by offering since 1993 mattresses specifically intended for cows. In order to improve breeding conditions, the comfort of cows in their stalls (individual resting places) and thus optimize their milk production, the Bioret family has been offering its own innovation for nearly 30 years, inspired by playgrounds for children and first developed with the means at hand, from truck tarpaulins.

Supported by Bpifrance for several years, Bioret-Agri has been able to benefit from the necessary funds to develop peacefully, thanks to specific aid and various support courses, such as the regional SME accelerator or the agro-ecological accelerator. Jean-Vincent Bioret, its managing director, remembers the beginnings of his takeover of the family business when he was 26 years old: “ Without Bpifrance, we would not have succeeded in having such rapid and simple growth. Traditional banks are often hesitant with innovative companies, while Bpifrance does not have the same vision of risk and investment as professionals. »

Today Coq Vert thanks to the eco-design and sustainable impact of its product and inventor of zoothermy thanks to its model of air-conditioned water mattress for cows, the family-run SME in Loire-Atlantique enjoys annual growth. average of 18%.