Financing your marketing |  LesAffaires.com

Financing your marketing | LesAffaires.com

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Choose the financing program that’s right for your business.

Any growing business knows how difficult it is to balance expenses and income. Stimulating growth requires investment — and when results are delayed, initial confidence can give way to pervasive pressure.

The art of choosing the program that’s right for you

Each situation has its type of financing. Whether you are a start-up company in the pre-commercialization phase or a growing company looking for talent, several financing programs are available to you at each stage, and it is important to choose the right one to meet the challenges specific to your your business and your industry.

Our Suggestions

Our team offers you a few ways to find the financing programs adapted to your needs in order to allow your company to continue its growth.

Local Investment Fund (FLI) — MEI

Description of the program : Aims to stimulate local entrepreneurship by promoting access to capital for the start-up or growth of businesses whose objectives fall within the guidelines of the MRC’s investment policy.

Target companies : Traditional or social economy enterprises and for support for entrepreneurial succession.

Innovation Program — Investissement Québec

Description of the program : Supports SMEs in carrying out their innovation projects, whether carried out in Quebec or with partners located abroad. Also aims to financially support private companies so that they combine their efforts to carry out a development project for an innovative product or process, by mobilizing universities, public research centers and SMEs.

Target companies : SMEs with mobilizing or innovative projects

Project financing — Investissement Québec

Description of the program : Helps entrepreneurs launch their projects with appropriate financial support. Offer :

– Loan at competitive rate
– Lending in partnership with other lenders
– Loan guarantee
– Quasi-equity financing in the form of debenture or subordinated debt

Target companies : SME

The Rise Small Business Lending Program

Description of the program : Provides access to low interest business loans to start or grow your small business.

Target companies : Entrepreneurs self-identifying as someone who has experienced mental health and/or addiction issues; being unable to access traditional bank financing for their small business; not be in active bankruptcy, in arrears with child support or government taxes; reside in Canada; be a Canadian citizen or permanent resident.

Discover all the programs that our team has identified as well as the application processes specific to each one on the Middle Agency blog.

About Middle Agency
Middle is a boutique agency specializing in digital marketing and based in Montreal. She supports more than 30 clients in the construction and implementation of their marketing strategy, relying on innovative tactics nurtured by each member of her team.

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