Connected planning at the service of business responsiveness

Connected planning at the service of business responsiveness



[CONTENU PARTENAIRE] Companies must be increasingly reactive in their forecasts, to adapt to unexpected circumstances. It is to this need that Anaplan responds, by offering a connected planning tool. Interview with Nadine Pichelot, vice-president finance of the company.

What is Anaplan’s business?

Anaplan is a cloud-based software platform. We offer integrated and connected planning solutions that are more efficient and relevant. Every business function is able to use Anaplan. This is aimed both at large companies, with high stakes and a planning complicated by the number of departments, and at fast-growing companies with the challenge of creating scenarios for the future.

The company was created in 2006, after the English founder, Michael Gould, had worked on the patent for the hyperblock technology, which means that by changing something in a model, we only recalculate the impacted cells so we gain time. The company is originally from England, incorporated in the United States, and present in France since 2013. We have more than 1800 customers worldwide.

How has planning been digitized?

The planning was very specific to each department, and made with shared files, which posed a problem of traceability and security. It was long and we were working on different data.

Anaplan has made it possible to have access to the same database for the entire company, with security where everyone sees only the data that concerns them. A key indicator is calculated in the same way once and for all in all departments. This allows you to have a vision of the future more quickly, to redo forecasts with all the data present, and to react quickly.

How has the health crisis impacted your business?

It has made the need for this kind of technology more and more critical and for finance to be able to do simulations quickly to help with decisions. This is what has changed the role of finance. At the start of the crisis, it was mainly about managing short-term problems. And very quickly, it was to be able to say how to adapt, how to make thoughtful investments, etc. Platforms like Anaplan have made it smarter.

What is the role of the financial center in these transformations?

There has been an evolution in the finance profession: the finance directors have taken over the “data officer”, they manage the data, which is a real capital of the company. Finance is spending more time generating value as tasks like managing invoices have become automated. The financier becomes the one who can model and work with the business, to help see what are the vectors of growth, what distribution channel, what types of customers, etc.

This content was produced with SCRIBEO. The BFMBUSINESS editorial staff did not participate in the production of this content.

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